Wednesday 8 June, 11.00am – 12.30pm

Case studies: telling stories to support your cause

Telling stories can make your cause come to life and inspire your audiences to take action. But how do you make sure you keep your stories respectful and dignified? Join us to explore the best ways of connecting with your audiences.


This webinar will cover:


  • Why telling stories works
  • Examples of charities that are using stories well
  • Exploration of consent and ethics in using case studies
  • How to structure and share stories that connect with your audiences
  • Using writing, video, audio, graphics and animation to deliver your message

This session is open to any charity sector employees and volunteers across the UK. Where spaces are limited priority will be given to grant holders of The William Grant Foundation, The Robertson Trust, Inspiring Scotland, The National Lottery Community Fund and The RS MacDonald Charitable Trust.

About the trainer


Rosie McIntosh is a comms professional with over a decade of experience working in charities and the public sector. She has held senior roles at Oxfam Scotland, ENABLE Scotland and the Mental Welfare Commission. She is currently Head of Content at Third Sector Lab and Chief Executive of Mind Waves.

Rosie McIntosh
Rosie McIntosh

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