Wednesday 14 July 2021, 2.00pm - 3.30pm
Thinking outside of the search box: learn keyword research with Sarah-Louise Kelly
Join this workshop to learn how you can find the keywords that your intended audience uses. In this workshop, we will look at keyword research, placement and trends.
This workshop is aimed at third sector professionals who may have been struggling to find their own keywords or are looking to refresh their on-site content strategy.
What you will take away from this workshop:
- How to research keywords
- How to discover your audience’s search habits
- How to implement keywords within your content
This session is open to any charity sector employees and volunteers across the UK. Where spaces are limited priority will be given to grant holders of The William Grant Foundation, The Robertson Trust, Inspiring Scotland, The National Lottery Community Fund and The RS MacDonald Charitable Trust.
About the trainer
Sarah-Louise has worked in SEO for over a decade. Her experience spans across industries, platforms and disciplines.
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