Digital Potential Wales – Weeknotes from Becky Lythgoe, Greenstream Flooring CIC

Ross McCulloch

Ross McCulloch

08 June 2021 | Estimated reading time: < 1 minutes

Blub

Over the weekend I came across some examples of mind traps, where we use our previous experiences, assumptions and, expectations to shape a situation, to create a story! Digital can very easily be such a mind trap for me and for my organisation. As the last few sessions have shown what I want digital to achieve is not about tech and being ‘digital’ but is about people. About those human experiences, about what makes something useable and engages a person. Technical solutions have so often been a sticking plaster to a much deeper issue, uncovering those deeper issues is going to be super interesting over the next few weeks. The big challenge will be how to make this meaningful to the whole team and what those steps need to be. Approaching our wider digital strategy needs to be approached like eating an elephant!

There have been some great tools presented over the past week, using Miro to create a project board is so versatile and easy to share. Articulating the knowns, think I know, and unknowns has revealed some of the assumptions we have made as an organisation, and also some of the areas that have been missed when rolling out a new process or system. Using a design cycle has been really useful in conceptualising the steps that are needed to be take, that it does not need to be linear, and that there is no one right way to do things. The importance of taking a planned approach has really resonated, it wouldn’t be possible to eat that elephant without a plan!

Looking to improve your organisation’s digital skills? Check out the digital training offered by The Curve.

More from our blog

Internship Opportunity: Communication, Content and Marketing Intern, Summer 2024

April 23 2024

Opportunity: Communication, Content And Marketing Intern

An exciting internship opportunity open to University of Glasgow students. Read on for more details
Man with video camera

March 5 2024

Seven Ways AI Can Streamline Your Video Production Process

With so many tools cropping up at once, how can the third sector keep up? Darryl Corner is the Video and Audio Lead at Third Sector Lab, and he's pulled together a list of AI tools which can make video content easier than ever! So, what can AI really do?
United Voices Network members stand together, smiling

October 4 2023

Partnering with United Voices Network to Promote Anti-Racist Youth Work

Third Sector Lab Director, Ross McCulloch, is handing over his twitter account to United Voices Network this Black History Month.
Three children hold hands in a field

September 29 2023

Celebrating Success: Content Design in the Children’s Sector

September's Roundtable event on content design for children was co-hosted by CELCIS and Our Hearings, Our Voices. Read to hear about their innovative work with children and young people.

September 13 2023

Websites Explained: How to Build a House 

Confused about how website design, development and hosting work? And where does your content fit in? We’ve put together a short guide to help explain how it works. 
How are Charities Using Social Media in 2023?

August 11 2023

How are Charities Using Social Media in 2023?

Third Sector Lab has compiled a list of some of our favourite ways charities are using social media this year. This includes specific campaigns, and more general online presence and activity. Get inspired with our round-up of great content in 2023 so far.