Digital Potential Wales – Weeknotes from Rebecca, Empowering People’s Project



08 June 2021 | Estimated reading time: 2 minutes


Design Cycle: Week 1 of Digital Potential has been a daunting one. I signed up to the course thinking we could do with a bit more help in finding a few ways to improve our digital… yes that vague! However, it has sparked all sorts of ideas and got me thinking about our Digital Strategy as a whole rather than in the piecemeal fashion we have so far. It’s great to be taking part in this journey with others in a similar position so here’s hoping for some clarity and focus going forward. The focus in Week 1 was on the Design Cycle which is something I’m familiar with already, I’m just not great at holding myself accountable for implementing it fully, always looking for shortcuts. I’m glad that this course will give me the space to take a step back and give our project the time it deserves.

Digital Strategy: Week 2 brings about a more in depth focus on Digital Strategy. It’s definitely made me realise how lucky we are to have a Board of Directors who are actively Digital 1st, we don’t have to fight to create a strategy that works alongside our organisational strategy, as our Organisational Strategy is Digital. This week has highlighted the importance of focussing on automation for our service. Currently our referral process seems to work well for everyone except us, it’s time consuming, which is a precious commodity for us. So now the ideas are flying around on how to automate as much as we can without losing the human touch.

User Research: Week 3 was focussed on User Research, something I know we don’t do a lot of. I’ll happily chat to people as I go along, see what they want out of a particular solution and then implement what I think is best. It’s been great to take a step back, create some meaningful questions to really dig down into what others think and feel when utilising our service and I plan to implement user research into everything we do, there has to be a way to create something that works for everyone, but we’ll only know what that is once we’ve spoken to every type of person that utilises us as a service.

Looking to improve your organisation’s digital skills? Check out the digital training offered by The Curve.

More from our blog

United Voices Network members stand together, smiling

October 4 2023

Partnering with United Voices Network to Promote Anti-Racist Youth Work

Third Sector Lab Director, Ross McCulloch, is handing over his twitter account to United Voices Network this Black History Month.
Three children hold hands in a field

September 29 2023

Celebrating Success: Content Design in the Children’s Sector

September's Roundtable event on content design for children was co-hosted by CELCIS and Our Hearings, Our Voices. Read to hear about their innovative work with children and young people.

September 13 2023

Websites Explained: How to Build a House 

Confused about how website design, development and hosting work? And where does your content fit in? We’ve put together a short guide to help explain how it works. 
How are Charities Using Social Media in 2023?

August 11 2023

How are Charities Using Social Media in 2023?

Third Sector Lab has compiled a list of some of our favourite ways charities are using social media this year. This includes specific campaigns, and more general online presence and activity. Get inspired with our round-up of great content in 2023 so far.
What is a Digital Trustee? A Guide for social enterprises, community interest companies and housing associations

July 31 2023

Digital Trustees: A Guide for Third Sector Organisations

Third sector organisations can be structured in all sorts of different ways. Most charities are led by a board of volunteers called trustees, who steer the organisation in the right direction. This may also be referred to as a board of directors. Community Interest Companies (CICs), housing associations and social enterprises have all approached us…
West of Scotland Housing Association: 97% of tenants felt we are good at keeping them informed about services and performances

July 18 2023

Scottish Social Housing Charter: Bring Reports to Life with Animation

By using video, Housing Associations can improve communication, enhance tenant experiences, streamline processes, and promote community engagement. Read more about partnering with Third Sector Lab